When it comes to clothes, there is one thing that is infinitely more important than following trends or ‘looking stylish’ – and that is simply enjoying clothes. When you buy that bag you’ve always wanted or that coat that makes you feel like a million bucks, the joy that you feel when you get your hands on an item you covet, it’s a little piece of heaven. And while the fashion business is a serious one (worth £30 billion), there should always be room for a little fun. For autumn/winter 2016, the light, in what can be a naturally dark season, came in the form of eccentric embroidery. Practical winterwear: chic coats, demure dresses and cocktail knits were embellished with colourful and playful accents – proving that embroidery has the power to lend elegance to sober, wearable items.
Case in point, Dolce and Gabbana, Gucci and Olympia Le Tan. From fairy-tale designs at Dolce (gnomes/toy soldiers/teddy bears) and a Warhol and Hockney –inspired story at Olympia Le Tan (paint splodges/ colour palettes) to a darker animal theme at Gucci (snakes/panthers), the catwalks were awash with whimsical stitches.
Dolce and Gabbana, AW16
Olympia Le Tan, AW16
Here at Mon Breton, we have always believed in the Breton as a power-player in elegance. Having fun with your Breton is really important to us. Hence why designing your own is at the heart of our business. And like the AW16 catwalks, we do this with embroidery. Whether it’s your name, an emoji or a personal motif – embroidery injects fun and joy into the most staple of items.
Mon Breton Atelier collection
For the first time, Mon Breton is expanding its repertoire by launching a new Atelier collection. Think bigger, bolder, beautiful designs created by hand – just for you. First up: Bugs and Blooms. What better way to celebrate spring than to have bees and beetles rejoicing in the flowers on your collar?
Commissions are available on request, so drop us a line at email@example.com